blog
You'll find countless posts about content, making stuff, random ideas, and even small glimpses into my personal life. It's a running archive of doing stuff, learning, failing--all that goodness.
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A fun, impromptu unconference talk at Torre Unconf 2020
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Approaching episode 14 of a weekly happy hour show at balena
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Went to Spain, changed my job, decided to focus on growth
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Telling My Story at University of Oregon's NextGen Storytellers 2018
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Strategy to Scale -- A Panel Discussion on Content Strategy for CSPDX
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Writing the Book on AWS Cost Efficiency
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Getting to Know Max Johns -- Upcoming CSForum Melbourne 2016 Speaker
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Content Modeling -- Why It Matters and How to Do It
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Moving on to New Adventures and One More Personalized Content Roundup
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A Personalized Content and Data Article Roundup from Work
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Data Unification is the First Step Toward Personalized Content for CSForum
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Talking about Personalized, Adaptive Content at RoboBoogie's Camp Optimization
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Interviewing ISITE Design Director of Content Derek Phillips for Intelligent Content Conf
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New Adventure at a Personalized Content Startup in Portland
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Content Without Governance is Not A Strategy on CSForum
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The Perils of Content Deliverable Overload on GatherContent
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How to Build a Content Strategy Discpline for Smaller Businesses on GatherContent
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WikiProject Medicine-- Content That Saves Lives
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The Biological Imperative for Intelligent Content
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The Making of “The Language of Content Strategy”
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Content Strategy, Personalization, and Omnichannel
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Breaking Down Barriers-- ICC2014 Panel Discussion
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So You Want to be a Content Engineer at ICC2014
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Content Marketers Need Content Strategists
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Lean Content-- Building a Website In a Day at ICC2014
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Intelligent Content Conference 2014 Starts This Week
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A project post-mortem from 2013
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2013 was an amazing year for this Content Strategist
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A Musical Interlude
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Happy Thanksgiving, everyone!
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Facebook's Content Strategy team says hello to Portland
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Woodworking in contrast to content design
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Thoughts about Portland agency adoption of content strategy and iterative marketing approaches
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Here’s an explanation about my recent blogging hiatus
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McGrane recommends doing content strategy for mobile right from the start
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Content Strategy Portland Meetup's User Persona Discussion May 2013
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Some highlights from my time at InnoTech 2013
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Some thoughts about Word Up!
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Avoid being a data tool but remember to keep being human
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A wonderful time at Write the Docs 2013
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Been a busy March for this content strategist
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A quick recap of the February Digital Marketing Breakfast 2013
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Adobe Edge tools let us Create the Web
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PDX Professional Development Center and company inspire 2013 marketing plans
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Converge needs and requirements to inform content modeling
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Optimizing content for the future at CSWPortland
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Key components of a practical content strategy from Bredenkamp
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Urbina shows us a better way to embed support content
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Noreault wants us to change content chaos into content strategy
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Alan J. Porter has a plan to make executives love content strategy
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LavaCon and CSPDX present an evening with the mother of content strategy
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Jack Molisani helps us build a more effective case for content initiatives
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The value in discovering why poorly kept content hurts
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Allies in alignment-- we never work alone with content
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Scott Abel warns PDX content strategists about the trap
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A discussion on how to repurpose content meaningfully
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Convincing small business owners to believe in content strategy
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Identifying content improvement cues by keeping up with HTML5
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Catching up with the roots of Portland's mighty FIR
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A great SEO presentation tips hat to useful content
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Small business can rock content strategy, too
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Halvorson talks to Portland about Content Strategy
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What I learned from Draplin
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Thoughts about PDX Digital Marketing Series Q1 2012
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Colleen Jones, zombies, and Clout
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Thoughts on Better Off
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Creative Mornings PDX with JD Hooge
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Ignite Portland 10 was fantastic
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Wii U in 2012 and a lesson in content management
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Engagement in education sounds good to me
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Crafting a better way to get reviews
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Creative Mornings PDX featuring Bill DeRouchey
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Questlove keeps me motivated
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National Novel Writing Month is coming soon
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A return to technical writing and some thoughts
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Nurture connections
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Demonstrating content strategy fundamentals makes local designers happy
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Trek treads towards user happiness
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Dishcrawl is back in Portland...eaters rejoice
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Pottermore makes me want moar Potter
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Following Samsung's launch bait content for the Admire
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Saucony strides into fantastic content
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Umbro's content tells a great story
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Feed your inner child with AIGA
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GSSI Labs and SYTYCD do smart content
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Dean McBeth explained a bit about the Old Spice campaign
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Defining a win
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Pressfield says "Do Research Now"
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No extra credit for talking too much
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Embrace feedback and get in touch with your customers
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Be brief and bold about content
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I used to work for a content farm (and I learned a ton)
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Imagine the most obnoxious content (and what to do about it)
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Why go viral when your content can just be remarkable or useful?
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Even the smallest content strategy models make the difference
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Let's shape that path with great content
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(re)purposeful-- did I just write something useful?
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How Genuine Content Wears No Particular Hat
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Why I Love and Hate My Blackberry, but Can’t Help but Love the New iPhone (An Ode to Analog and Positioning)
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Three-Wheeler, Training Wheels, Two-Wheeler, Let the Social Media Good Times Roll
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Mos Def Could Teach Everyone Something about Branding
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Of Love, Hip Hop, and Marketing -- B.o.B.
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